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10 fundamental rules of design composition

Posted by / September 16, 2015

Random words on a page don’t create a compelling essay and the same goes for design.; no matter how striking your elements, a design falls apart if fundamental rules of composition aren’t there to provide structure.

Learn what the pros consider in this piece from Canva Design School‘s Mary Stribley to ensure you’re getting every last one of those 1,000 words out of your picture.

01. Find Your Focus

Just like we were all told in school, having focus is a very important thing. A key element to any good composition is a strong focal point, as it helps your viewers’ eyes naturally settle on the important pieces of your design first.

When choosing your focal point, keep in mind that the main goal of any design is communication. Whether you’re communicating an idea, some information, or simply a feeling or emotion, your design is telling a specific story, so be sure to choose a focal point that helps this story get told in the strongest, most effective way…

02. Direct the Eye With Leading Lines

Just like you point at something when you want people to look at it, by positioning certain lines and shapes in certain ways you can control the viewpoint of your design, aka where viewers’ eyes go when they see your design.

A common use of leading lines that you might be pretty familiar with is within flowcharts. Flowcharts use lines to direct your eye from one point to the next in an obvious way…

Full story at Canva Design School.

Elements of great graphic design.

Graphics credit: Canva

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