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Not everyone has the benefit of learning effective presentation skills in the classroom, yet many fields require this essential skill if one wants to climb the career ladder. Even if your audience is a group of first graders on career day, audiences aren’t forgiving to the unprepared.

Before anyone can discover the brilliance of your ideas, you need to learn how to present them effectively, and Canva Design School offers a fifteen step process that puts you solidly on the road to success.

01. Start With a Plan

After collating all your information, facts and imagery it is time to start drafting your outline. Let your big idea, communication objectives, or audience takeaway guide you into organizing your data into a coherent structure.

When creating a presentation plan, resist the temptation to include anything and everything you researched — some of those may not be relevant to your big idea. Always keep in mind how much time you have to present and include only the most essential details in your presentation…

02. Maximize Your Audience Research by Catering to Their Needs and Interests

Whether your audience is a serious corporation or a group of school children, it is important to cater to their specific interests and their attention spans — assuming you did your research. Which you should do if you haven’t yet.

Prematurely stereotyping your audience can lead to oversights in tone and style. Look into their interests, needs, and expectations and choose your language, photographs, and colors accordingly. A careful mixture of vocabulary and imagery can mean the difference between a confusing presentation and a captivating one.

Full story at Canva Design School.

Presentations 101.

Graphics credits: Canva