7 ways print publications are using social media
Posted by staff / February 9, 2011
The ‘death of print media’ doesn’t have to be as bleak as it sounds. Yes, digital media is easier to access and digest, but that doesn’t mean the two can’t exist in harmony. Many editors have embraced the realm of online, and are using social media to enhance their magazines’ content, and increase revenue.
Mashable just compiled a great list of seven ways you can utilize web 2.0 to elevate a print reader’s experience with your publication.
See four below:
- Leveraging Influence
- Expanding editorial content
- Offering expertise in real time
- Catalyzing Connections
More on all seven at Mashable.
Photo credit: Fotolia
I agree with Jasmine. Although I must say most of the major Trade Printing magazines use them extensively. Also Website magazine is one of the first that I noticed to put them on their articles and on ads. It extends a magazine beyond the text and pictures.
I encourage my print customers to use QR Codes in their product catalogs, newsletters, brochures, business cards, etc. Even made a list for my customers of Free QR Code Readers and QR code Generators – http://bit.ly/egm7XG