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Coming soon: Get your glasses frames in Garamond or Helvetica

Posted by / January 28, 2014

We all have a font we prefer to read, so why not a font through which we prefer to read?

That’s the idea behind these frames from Japanese startup Oh My Glasses and Wieden-Kennedy Tokyo, which will be offering Helvetica and Garamond styles — light, regular and bold — starting at the end of this month.

Sorry, Comic Sans fans, but we’re thinking you’re probably going to get short-changed again.

Full story at TYPE via PSFK.

Clever design gimmicks.

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