Unless you believe everything you see in Disney movies, you probably know that there’s a big honkin’ difference between infatuation and attachment. Psychologists have developed a short questionnaire that helps you gauge how much of your relationship is infatuation and how much is attachment. After you answer the questions, you’ll have a good idea if you’re leaning one way or another, which is important because if you’re leaning more towards the attachment side your relationship is more likely to endure. Try the test at the article.

Every customer deserves great service, this is true. But frankly, your team doesn’t have infinite energy. In terms of energy and therefore effectiveness, customer service is a zero sum game. Time and energy devoted to one customer is time and energy lost on another. So why not pull back a bit from your fly-by-night customers and devote more time to your elite customers. Open Forum offers four ways to do this. Start simple, with real small talk. Instead of having your customer service reps ask “how are you” and power through the script, have them ask it and then actually listen. Next, begin to step-up your game by offering immediate response to customer inquiries. Use Twitter, texting, and email to do this. Every little problem is a big one, at least as far as your elite customers go. Make sure you treat the tiniest thing as a serious issue. It’ll keep customers loyal.

This list of ten keys to a successful life is simple, but it sure ain’t easy. Each one can take a lifetime to master. But, with persistence and patience, anyone can cultivate these traits–––things like persistence, which actually creates kind of a conundrum if you’re having trouble developing these skills. But, if you rely on some of the other values like sacrifice, discipline, and effort, you can build up your persistence. More importantly, though, if you work on those three, you’ll probably be pretty successful, so maybe you can pay people to be persistent for you.

Google is one of those rare breed of company that has managed to keep its sense of humor despite growing to monstrous, 1984 proportions. As a pun on the Easter holiday, Mental Floss points out these sixteen Google easter eggs. While you may already know the “do a barrel roll” easter egg––search that and Google will actually spin around, for those of you who didn’t know that––you probably didn’t know that you can search back in time!

We tend to think about our jobs and our benefits in very materialistic ways. I know, I know, you think I’m a moron. “We work because we need money and other material benefits,” Josh. But hear me out. If you broaden your understand of the benefits you get from your job, you might just get more satisfaction out of it. Here’s an example. Besides money and insurance and the occasional company party, your job gives non-material opportunities you wouldn’t otherwise get, like making new friends. Sound trivial? Imagine your life before graduating college. You were surrounded by people your age, with your interests. It was super easy to make friends. Now that you’re out of college, though, you don’t have much opportunity for that. Except at work.

Most of us think we know the general outline of the historical phenomenon we call the Renaissance. But, as this Cracked article points out, most of us don’t know jack. For example, you probably think that the Renaissance was caused by the rediscovery of classical texts, like those of Plato. Incorrect! In fact, those texts hadn’t really disappeared, and those texts had inspired two earlier ‘mini’ renaissances. So if that wasn’t the cause of the Renaissance proper, what was?

Next time you feel like you can’t do something, or don’t want to do something, just watch this video. Juniper French was born at just under twenty-four weeks. That’s about halfway to nine months. She weighed a shocking one pound, four ounces. Her chances of survival were slim––she had an 80% chance of dying or developing some serious disability. She proved them all wrong.

You watch a movie like All the President’s Men and you think whistleblowing has got to be the coolest thing in the world. Then you read an article like this one on Cracked and you realize that it’s not so much fun at all. At least it wasn’t for Linda Almonte, a former exec at JP Morgan Chase. She didn’t even want to be a whistleblower––she was just doing the same kind of work she was doing past several years––spotting banking errors. Although this time, she disobeyed orders and didn’t green light a banking error that would have made the bank $250 million dollars and the execs a ton of bonus money.

Entrepreneurs and aspiring entrepreneurs pay attention: it may be time to ditch your business plan. In this Entrepreneur article, the venture capital firm ffVC gives advice for bringing your future business into the world in the twenty-first century. This article is especially useful if you’re outside the main VC hubs like San Francisco and New York.

Many businesses today are reactive, no proactive. Technology is changing so rapidly that it almost has to be this way. But, like Ferris Bueller said, “Life moves pretty fast. If you don’t stop and look around once in awhile, you might miss it.” This Open Forum article is that change to look around. It points out four emerging technologies that you need to be aware of because they’ll change your business. Google Hangouts and Helpouts, for example, are soon going to be expected offerings for you business. Clients are going to want a face-to-face with your employees, and you’d better be ready to give it to them.

I’ve heard too many stories about businesses going sour because of bad co-founder choices to ignore this article. Instead of letting your business fail and having your partner abscond with most of your money and your significant other…Well, anyway, just be careful who you pick. Here are some things to keep in mind when you pick a co-founder. First, network like a crazy person. You need to meet as many people as you can, especially through trusted sources. When you finally find a person that seems a likely candidate, make sure they’re compatible. Take them for a test run on some projects. If things go well, talk equity. But talk equity candidly––be upfront and honest in the beginning to avoid problems down the line. Learn more at Entrepreneur.

Change is hard, especially at work. Frankly, not all of us are cut out to survive in changing workplaces. I know I’m not. The key to having a successful small business is hiring people who adapt well to change. What kinds of people does that include? People with good “soft skills.” That means problem-solving and critical thinking––as opposed to “hard schools” like engineering. It also means you have to look to the future when you hire employees. Hire for the skills that will be in demand in the future, not only the skills you need right now.